Design: Design Strategy, MBA
Design the Future of Business
The groundbreaking MBA in Design Strategy (DMBA) program at California College of the Arts fosters the new type of creative leader eager to design a world that is profitable, ethical, and remarkable.
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The Right Kind of MBA for Our Changing World
CCA’s MBA in Design Strategy program is a specialized graduate business program that prepares you to lead firms that compete on innovation.
We unite design, management, technology, and generative leadership into a holistic framework for total value creation.
The curriculum prepares you to tackle the big challenge all organizations face and will continue to face - answering the question, what is the right thing to do next.
We teach you the methods and skills to translate strategic foresight and market insights into opportunities to create socially responsive, culturally relevant, and technologically appropriate lasting value. We place a design lens on every aspect of a business - from its business model to its culture - to shape new ways to create and capture value.