DESGN-6660-3: Design Research/ Market
Fall 2020
- Subject: Graduate Design
- Type: Seminar
- Delivery Mode: Online
- Level: Graduate
- Course Dates: September 02, 2020 — December 15, 2020
- Meetings: Wed 8:00-11:00AM
- Instructor: Sasha Charlemagne
- Units: 3.0
- Enrolled: 10/12
Sasha Charlemagne Profile Photo
Sasha Charlemagne
Description:
Marketing will focus on user testing, market research, and pitch development for clients and design teams. These methods are used in many product development approaches in contemporary practice. Design Research is a foundational course focusing on methods of incorporating research into practice for designers. Research is used to establish territories, address user groups, investigate new technologies, and speculation futures for design. In this course, students will develop an understanding of specific methods for investigating, synthesizing, and narrating design. Each section - Marketing, Speculation, and Technology - will focus on a use for design research and take a deep dive into specific processes and methodologies. Students will investigate this topic through precedents, personal explorations, and method studies, developing compelling cases for new directions in design.
Pre-Requisites and Co-Requisites:
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